Brief
BACKGROUND
Influential rankings of select members of the British Royal Family according to the GetInsta study:
- Queen Elizabeth II: Rated as the most talked-about royal with an influence score of 38 out of 40. She generates 7.9 million global Google searches a month, has 26.1 billion views under her hashtag, appears in 1.7 million Instagram hashtags, and has been the subject of 916,869 articles in the previous year.
- Prince Harry: Ranked second with an influence score of 32. Despite media portrayal, he’s regarded as the most influential living royal. His activities such as releasing a bestselling memoir, ‘Spare’, in 2023, and hosting successful Invictus Games contributed to his influence.
- Meghan, Duchess of Sussex: Holds third place with a score of 30. She’s reported to be planning a relaunch of her Instagram page, @meghan, which has sparked interest among fans. However, she has yet to confirm or deny the authenticity of the speculated account.
- Kate Middleton, the Princess of Wales: Ranked just behind Meghan on the influential list with a score of 27. Known for her fashion sense and involvement in charitable causes, Kate’s influence is substantial.
- King Charles: Positioned at #5 with a score of 26, ahead of his son Prince William. His influence is notable despite not being the reigning monarch.
- Prince William: Ranked at #6 with a score of 23. Despite being the heir to the throne, his influence ranks lower than that of his father, Charles.
- Other notable figures in the top 10: Princess Diana, Princess Anne, Prince Margaret, and Queen Camilla complete the list. Camilla ranked the lowest among the top 10, with a score of 7 out of 40.
These rankings are based on a study conducted by GetInsta, which analyzed various factors like Google searches, TikTok views, Instagram hashtags, and articles from around the world to gauge the influence and popularity of members of the British Royal Family.
ANALYSIS: WHAT CAN KATE DO TO IMPROVE HER RANKINGS?
1.) Stop Copying Meghan: Kate recently started borrowing Meghan’s shoes. We wrote about it here:
This is why Kate is behind Meghan.
2) Wear a different brand: I love Manolos. She should try Manolos. We are NOT affiliated with Manolos and would love to be, being a size 37.5 or 38 depending on the shoe style.
https://www.manoloblahnik.com/us/women/women-all.html


























Improving rankings or public perception involves a combination of strategic actions, visibility, and engagement. Here are some suggestions for Kate Middleton to potentially enhance her rankings or public image:
- Charitable Initiatives: Kate can further engage in and promote charitable causes. She can focus on issues that resonate with the public and align with her interests or advocacy. Active involvement and dedication to causes can bolster her positive image.
- Fashion Influence: As a style icon, continuing to make fashion statements while balancing traditional and modern styles can maintain her influence in the fashion world. Collaborating with designers or brands can also keep her at the forefront of fashion trends.
- Increased Public Engagements: Expanding her public engagements, attending a broader range of events, and participating in high-profile projects or initiatives can increase her visibility and demonstrate her commitment to various societal aspects.
- Transparency and Accessibility: Offering more insights into her personal life without compromising privacy, such as sharing behind-the-scenes moments or family activities, can make her more relatable to the public.
- Advocacy and Speeches: Addressing significant social or global issues through speeches or advocacy work can showcase her influence and commitment to meaningful causes.
- Media Relations: Establishing positive relationships with the media through strategic communication and engagements can help in shaping a more favorable public image.
- Innovation and Modernization: Embracing modern platforms and technologies, such as social media, to share her work, thoughts, and initiatives can appeal to a younger audience and demonstrate adaptability.
- Collaborations and Partnerships: Collaborating with influencers, experts, or organizations in various fields can amplify her efforts and reach a wider audience.
- Authenticity and Consistency: Maintaining authenticity and consistency in her public appearances, messages, and actions is key to building trust and loyalty among the public.
It’s important to note that public perceptions can be influenced by multiple factors and may take time to change. Kate Middleton’s continual dedication to her royal duties, causes she champions, and maintaining a positive public presence can contribute to enhancing her rankings and public image over time.