Taylor Swift reigns supreme with an estimated worth exceeding £1 billion. But step onto the bustling streets of New York, and you might mistake her for any other trendy New Yorker. Why? In 2016, Vogue’s iconic editor, Anna Wintour, orchestrated a transformative makeover for Taylor, deeming her previous “fashion choices” a tad too conservative.

Overnight, the darling of lady-like ensembles and flippy skirts morphed into a “rock n’ roll chick” draped in plaid shirts, vintage tees, and ripped jeans. Anna Wintour’s hope that Taylor would embrace this edgy aesthetic persisted beyond the photoshoot, and the singer did indulge in the newfound vibe for a considerable time. Even her grungy bleached blonde hair, a style choice during her Met Gala encounter with ex-flame Joe Alwyn, found its way into her music, notably referenced in her song ‘Dress.’

However, despite the influence of the fashion maestro Anna Wintour, the 33-year-old global sensation seems uncertain about defining her style, whether strutting down the street or gracing the red carpet. Some fans attribute this to her stylists, labeling her outfits as “hit or miss.”

One such divisive moment was the blue cut-out ballgown worn for the premiere of her 1989 Era earlier this year. While 99.9% of Swifties found her gorgeous, debates ensued, ranging from speculations about moth-chewed fabric to comments on her 80s-inspired hairstyle giving off a “masculine vibe.”

Swift, a veteran in the public eye since her debut as a 16-year-old country singer in 2006, has become one of the most commercially successful musicians of all time. However, her style has never garnered the same level of attention. Could it be that her unprecedented success renders the need to conform to societal fashion norms unnecessary?

According to Andy Barr, a PR and brand expert, and Clemmie Fieldsend, a fashion expert, Taylor’s choice of outfits keeps her relatable, seamlessly blending streetwear with stardom. Andy notes that despite her billion-dollar empire, Taylor strategically plays a relatability card through her clothing, especially considering recent controversies surrounding her private jet usage.

Clemmie acknowledges Taylor’s willingness to experiment with style but points out instances where the experimentation falls short. For instance, a recent outfit worn to support her new beau, Travis Kelce, raised eyebrows. Whether attending a game or heading out to dinner, Taylor’s outfit choices sometimes defy expectations. Clemmie remarks on a particular look, saying, “Is she going to a festival, going out-out or taking out the bins? Who knows.”

However, Taylor’s influence extends beyond her wardrobe choices. GQ Magazine reported a staggering 400% increase in sales of Travis Kelce jerseys after Taylor was spotted wearing one at a recent game. It’s a testament to her immense power and influence, driven by her loyal fanbase, the Swifties.

Andy emphasizes that Taylor’s strength lies in her authenticity. In a world accustomed to eccentric celebrity behavior, Taylor stands out as a genuinely nice person. Her refusal to distance herself from her fanbase, as reflected in her accessible style, contributes to her enduring popularity.

In conclusion, Taylor Swift’s style evolution reflects not just a transformation in wardrobe but a calculated effort to navigate the delicate balance between pop royalty and relatability. While her fashion choices may continue to spark debates, one thing remains clear – Taylor Swift’s brand is as strong as ever, and her popularity continues to soar, not just as a pop sensation but as a fashion icon embracing the streets with as much charm as the stage.

source: https://www.thesun.co.uk/fabulous/24610883/taylor-swift-dresses-badly-relatable-fans/#

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